← Back to Blog

Image Formats Explained: PNG, JPG, WebP, and HEIC—Complete Guide 2026

2026-02-01

Complete guide to common image formats. Choose the right format for your use case.

PNG: Transparency and High Quality

PNG supports transparency and lossless compression. Ideal for logos and graphics. Downside: large file size for photographs.

JPG: Compatibility and Small Size

JPG is the most universally compatible format. Lossy compression reduces size. Ideal for photos and websites.

WebP: Google's Modern Format

WebP combines benefits of PNG and JPG. 25–35% smaller than JPG. Some older programs don't support it.

HEIC: iPhone's Format

HEIC from Apple saves 50% space. iPhones capture in HEIC by default. Often needs conversion to JPG for compatibility.

Frequently Asked Questions

Which format is best for web?
WebP for speed, JPG for maximum compatibility.
← Back